Vendor PartnersCheck out our vendor partners. Are you ready to become a new partner? At ASTA, we are committed to helping our members achieve success!Become a Vendor Partner and connect your brand with the professionals shaping the future of the aftermarket automotive and tire industry. Partnering with ASTA provides a unique opportunity to showcase your products and services, build valuable relationships, and engage directly with shop owners, technicians, and industry decision-makers. As a Vendor Partner, you’ll gain meaningful exposure, create new business opportunities, and strengthen connections within a community focused on education, innovation, and industry growth. Join us in supporting the advancement of the automotive service industry while positioning your brand alongside the professionals who keep it moving forward. Thank You to Our 2026 ASTA Expo Diamond SponsorsThe Automotive Service & Tire Alliance (ASTA) gratefully recognizes NAPA Auto Parts and Tekmetric as our 2026 Diamond Sponsors. Their continued partnership and commitment to the automotive service industry help make ASTA education, networking, and events possible. We thank them for their ongoing support of our members and the industry.
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TireTutor
TireTutor is a trusted provider of quality tires and auto repair services, serving drivers with affordable pricing and dependable service. | NAPA Auto Parts
NAPA AutoCare is a nationwide leader in automotive service and repair, trusted by drivers across the country for quality parts, expert care, and reliable performance. | Tekmetric
At Tekmetric, we believe auto repair shops deserve more than disconnected tools. That’s why we built the leading cloud-based platform trusted by over 11,000 shops nationwide. |
Limitless Leadership
We help aspiring leaders unlock potential, build engagement, and drive results. | 360 Payments
360 Payments offers modern, secure payment processing solutions tailored for small businesses, auto shops, and service providers. | Elite
Elite is a performance-driven consulting and coaching company dedicated to helping businesses succeed through their core values: People, Principles, Results. |
Elite Rewards
Elite Rewards is a customer loyalty and retention program designed specifically for auto repair shops and service businesses. | GearHead School
Gearhead School is a hands-on training platform built for aspiring and experienced automotive professionals. | Wheels 4 Hope
Wheels for Hope is a nonprofit organization dedicated to providing affordable, reliable transportation to individuals and families in need. |
GPT PowerTrain
GPT Powertrain specializes in remanufactured transmissions and drivetrain components, delivering reliable, high-performance solutions for automotive repair shops and distributors | IGO Insurance
IGO Insurance provides affordable, accessible auto insurance tailored to everyday drivers. | MailShark
Mail Shark is a direct mail marketing company that helps businesses grow through targeted, strategic print campaigns. |
Mitchell 1
Mitchell1 is a comprehensive automotive management platform designed to help repair shops streamline operations, enhance profitability, and deliver top-tier customer service. | Shop-Ware
Shop-Ware is a modern, cloud-based shop management system built for forward-thinking auto repair shops. | UniFirst
UniFirst is a leading provider of uniforms, facility services, and textile rental programs for businesses of all sizes. |
Universal Environmental Services
Universal Environmental Services (UES) is a leading used oil collection and recycling company, serving thousands of customers nationwide. | Diagnostic Network
Diagnostic Network is an online community and knowledge platform for professional technicians. | Advance Auto Parts
Advance Auto Parts is a premier automotive aftermarket parts provider, supporting both DIY customers and professional installers. |
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180BIZ
180Biz provides business coaching and management consulting for auto repair shops. | Broadly
Broadly helps local businesses grow by improving online reputation, streamlining customer communication, and collecting reviews. |
Ultimate Automotive Products
As the world's first manufacture of Ultimate Automotive Products, we have the experience and understanding of today's automotive repair facilities. | Service Stories
Service Stories helps shop owners fill bays by turning ROs into content that generates new leads through Google, AI Search and social media. | RO Writer
One Software. Endless Impact. Trusted by thousands of auto shops for 50 years and now cloud-based for anywhere access. |
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Automotive Aftermarket Charitable Foundation (AACF)
AACF provides financial assistance and resources to aftermarket industry families facing unexpected hardships, helping them through life’s most challenging moments. | LegalShield Business Solutions
Affordable legal support can help you make confident business decisions, review contracts, address disputes, collect money owed, prepare for audits and protect your company as it grows. | AutoTechIQ
AutoTechIQ develops software and training solutions designed to help shops maximize the value of their DVI process and improve customer communication. |
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Avoca
Avoca is the AI Front Office built for service businesses, with always-on AI agents that answer every call, engage customers, and help keep your schedule full around the clock. By handling front-office conversations and opportunities automatically, Avoca helps shops capture more business while keeping their team focused on delivering great service and getting the work done.
| Shopmonkey
Shopmonkey is an all-in-one auto repair shop management software built to bring efficiency and profitability to the everyday hustle of running a shop. By combining powerful management tools with the craftsmanship that drives the automotive industry, Shopmonkey helps shops streamline operations, stay organized, and focus on doing their best work.
| Milwaukee Tool
Milwaukee Tool delivers professional-grade tools, equipment, and solutions built for demanding work, helping automotive professionals tackle tough jobs with power, precision, and efficiency. From cordless power tools and hand tools to lighting, storage, and shop equipment, Milwaukee is focused on innovation that helps technicians work smarter, stay productive, and get the job done right.
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ONRAMP
ONRAMP is a Voice AI assistant built for automotive technicians, providing hands-free access to diagnostics and step-by-step procedural guidance, including torque specs, tools, and fluid volumes. It also instantly creates technician stories for RO reports, helping shops save time, increase productivity, and drive profitability. | Shop Marketing Pros
Shop Marketing Pros is a specialized marketing agency built exclusively for independent auto repair shops, combining industry experience with digital marketing expertise. Founded by former shop owners, SMP understands the unique challenges repair shops face and creates custom strategies that help shops stand out through website design, SEO, paid advertising, and social media marketing. Rather than using cookie-cutter solutions, Shop Marketing Pros helps shops build trust, attract ideal customers, and drive long-term growth. | O'Reilly Auto Parts
O’Reilly Auto Parts is a leading automotive parts supplier providing professional technicians and repair shops with access to quality parts, tools, equipment, and industry expertise. With a strong distribution network and commitment to dependable service, O’Reilly helps automotive professionals get the parts they need to keep their shops moving and their customers on the road. |
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Maximize Your Business Potential with ASTA Membership
We know that running a business comes with its own set of challenges. That’s why we offer our members discounts on essential items like auto parts, uniforms, and insurance, among others. We also provide training opportunities, networking events, and social gatherings to help you stay ahead of the game. Our monthly newsletter keeps you informed of important updates and industry news, while our team is always on hand to help you find resources and information to keep your business running smoothly. At ASTA, we are committed to helping our members achieve success. Whether you’re a small independent shop or a larger tire distributor, we have the resources and expertise to help you navigate the ever-changing automotive landscape. Join us today and start reaping the benefits of membership!